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Course Modules

DIGITAL MARKETING COURSE MODULES

Introduction to Digital Marketing

We had many years of experience in the offering digital marketing ideas and service which assure to meet the special result.

Website Planning
& Creation

By learning the word press CMS to create an effective website with the essential features and support as per the client wish.

Web Content
Management

Learn how to deliver the plagiarism free content become simple to understand and derive high traffic to the website short time.

Search Engine
Optimization

We show off all your internet presence and improve the ranking with the support of the major search engine such as Google, bing etc.

Social Media
Marketing

We follow the fresh and effective media marketing ideas to improve the sale by making the better relationship with your customer.

YouTube Video
Marketing

Video marketing becomes an important way to market the product and also defiantly meet high traffic in very short time.

Google Webmaster
Tool

Webmaster tools provide major details regarding your webpage and we support to fix and get out from the constant day with no problem.

Google analytics
Tool

Google analytics is the best tool for your website. It will mainly analyze your website’s visitor location, behaviour and much more.

Adwords & PPC
Marketing

This process will mainly improve your website rank and enhance the search result on top via using effective pay-per-click (PPC) ads.

Lead generation
Strategy

With the usage of effective landing pages, one can learn the tricks to create prospective leads in an extraordinary manner.

Retargeting Management

In order to retarget the potential clients and customers once again, maintain the approach and techniques via retargeting marketing.

Email Marketing

It is one of the unique processes of enhancing the business growth via sending efficient promotional emails to the targeted customers.

Mobile Marketing

Mobile marketing is one of the most suitable marketing methods in this world One can able to easily sell the product via this method.

E-commerce Marketing

Selling or marketing your products through popular online shopping sites are known as e-commerce marketing promote your product.

Blogging

Our digital marketing courses enable one to get a clear idea about blogging and adsense how to develop business globally.

Brand Reputation

When you wish to expand your brands, your brands automatically grow at a higher level then our digital marketing course allows you.

Marketing Strategies

The strategies delivers a right marketing object that deserves an amazing platform for growing your business without any hassles.

Adsense and Affiliate

If you suppose to explore your brands, Adsense and affiliate marketing is helpful and hence you will have better growth in marketing.

Freelancing

The Freelancing projects are vital for the content writers, SEO professionals, PPC Exeprts, and Social Marketing Specilist.

Interview preparation

The professionals allow everyone to train well and prepare interview questions in basic industries. It helps HR and professionals for interview.

Syllabus For Online Digital Marketing Course In India

You can check here brief information about our Online Digital Marketing Course in India.

In this module of Online Digital Marketing Training in India, we will give you basic on marketing information and how traditional marketing is different from digital marketing, a full information on the working of different search engines, etc. If we compare this module of COIM with others institutes, you will find out that We provide the full detailed introduction of Digital Marketing Training in our this module.

Basic of Online Marketing

How Internet Marketing is different from Traditional Marketing

How Search Engine Works

Key points of internet/Digital marketing

All important terms used in internet marketing

Best platforms for promotions such as Facebook, Instagram, and Twitter

Reasons why people are moving towards digital marketing?

Understanding Online Marketing Structure Workings

Google Algorithm Explained – All Updates

In this Module of Digital Marketing Institute in India, we will give an complete information for creating your own website with the help of most powerful platform WordPress. We will teach you some basics of HTML structure which no one else is going to explain and how the whole web structure of a website works. You will get a complete and full information on How to create Static as well as a dynamic website for which your customer is willing to pay. You will learn how to create a Business website, Static website, corporate website etc. If we compare this module of COIM with other institutes, you will find out that we have much more detailed information on Website Creation in our module.If We compare this module with another one, you will notice that we have much more detailed information on this which make us Best Seo Training Institute in India.

Web page and website creation/designing

Basics HTML Coding for your knowledge

Details about Tags to be used a website

WordPress Tutorial Along With Plugins

How Themes are different from plugins

Posts and pages difference

Difference in Category and tags

Complete Customization of your website

In This Module of SEO Training India. Search engine optimization: Seo stands for search engine optimization. Search engine optimization is a process with which you optimise your website or webpage so that it may get a high position on Various in the search engine like Google, Yahoo, Bing, etc without paying anything to Google. Seo is totally full of various Strategies and here we will provide you with all advanced knowledge about Seo. SEO is a process which works on more than 200+ factors. Seo is divided into two major parts, one is On page Seo and another one is Off-page Seo. Full and detailed information will be given to all students of COIM which would make you stand different from others.This is the reason why we are Best SEO Training Institute in India. Topic to be discussed in Seo

What is Seo?

What is Search Engine?

How a search engine works?

Objective of Seo

Types of SEO

What is On page SEO?

Domain optimization

Domain Authority

Meta tags Optimization

Content Optimization

Image Optimization

Latent Semantic Indexing or LNT Words

Robots.txt

Sitemap.xml

Website Loading

Schema to make your website look different in various searches

Proper Use of Internal and External Links

Types of Linking

Creation of an Anchor Tag?

How Inbound Linking is Different From Outbound Linking

Ways of Linking

Techniques of Seo

Process of Backlinks

Blog Commenting

Directory Submission

Article Submission

Forum Posting

Guest Posting

PDF Submission

Image Submission

Classified Submission

Video Submission

Social Bookmarking

Reference Submission

Press Release Submission

Effective ways of Backlinks

Types of Link Juices

Ahrefs

Moz tool

Tips to get top authority content  backlinks

This Module of Online Digital Marketing Training in India Delhi involves SEM. Search engine marketing is a process to get a high position on Google Search by creating and bidding on Advertisements by use of Google advertisement program such as Google Adwords. Google Adwords helps in making a good quality of Advertisements.This includes Youtube Advertisement Like –Instream Ads or non-skippable Ads. Apart from this, you will get a complete information on how to Give advertisements in Google Searches, Display Networks, Universal Mobile Advertisements, Video Advertisements, Shopping Ads. The Google Advertisement Works on Various factors such as the bid you are paying for a click as well as the quality of landing page where the visitor will reach after he clicks the Ad. We here at COIM have much more detailed Digital Marketing and SEO Training on search engine marketing in our module so that you have to spend a less amount of money as compared to other Competitors.

What is Google Adwords

Understanding AdCampaign?

All about Adgroups?

How many types of ads are there on the internet?

Keyword Match Types

Broad Match Types

Phrase Match Types

Broad Modified Match Types

Ad Extension

Bid Adjustment

Steps to overcome Fraud click on your ad

Bid Strategy to get higher returns on ad

Advanced target location options

This Module of Online Digital Marketing Course in India, you will get a complete information on Social Media Optimisation. What is Smo? SMO is a process to increase your presence throughout the World with these social networking sites like Facebook, Instagram, Twitter, Google plus, Stumbleupon, Pinterest, Linkedin, etc, and how to spread your business throughout the Country.Full knowledge will be given on various tools to increase your presence on social media as well as how to manage these all social media with the help of various tools which are made only for this purpose and how to schedule your posts for the future auto post. Here at COIM we have much more detailed social media optimization training in our this module.

What is Social Media?

Social Media Uses

Grow on Instagram Within a Month

Social Media Platforms

Benefits of social media

How to target right audience?

Social media tools

How to add large number of friends in single click

Using Pinterest to get good backlinks?

In This Module of Online Digital Marketing Course in India. Email Marketing: It is a process through which you can send a bulk amount of Email to the potential customers with Just a single click. We will teach you how to use and send a lot of Emails with various tools that are free and paid. In this, you will come to know about some of the techniques that will land the Email sent by You directly to the inbox of the customer. Email marketing is a great stuff these days and here at COIM you will get a lot of information about various email campaigns.

How to use aweber?

A full Tutorial on Use of Mail Chimp

Types of email marketing Services

Sending bulk emails on your Own

Techniques to collect data for Email Marketing?

Generating Business from Email

Creating newsletter for Email Marketing?

In This Module of Internet Marketing Course / Training in India Content Marketing: Content Marketing is a process to write a good quality of content by yourself and earns a lot of money by writing content from home using various content websites such as iwriter, freelancer, elance, PayPerPost, etc. Quality of content is very important and here we will teach you to create a high quality of content which will contain Images and Videos.In this course, you will know how to create effective content for any keyword and business so that you get a lot of traffic to your website. We have much more detailed Content Marketing Training  in India here at Digiengland in our module.

What is Content Marketing?

All types of Content Marketing

What is content writer?

Generate Business with the use of Right Quality of Content

Targeting the Right audience with the right Targeted Content

Finding right keywords for content marketing

Effective content marketing tips

This Module of Internet Marketing Training in India Delhi. Mobile Marketing is a process to advertise your application in different mobile devices to get maximum downloads and installs of your applications as well as you will learn to optimize your website completely to adjust according to mobile phones and making them responsive. In this, you will find out how to use Facebook and Twitter to get better results for your business/blog or website. We will provide you with the detailed process of mobile marketing, which makes us Best SEO Training Institute in India.

What is Mobile Marketing?

Promotion of apps through mobile marketing?

Mobile Marketing platforms?

Targeting potential customers through right marketing tips?

Using Mobile Marketing For Business

Effective mobile marketing strategy

This Module of Digital Marketing Training Institute in India is Video Optimisation. Video Optimization is a process to get your videos ranked on higher positions in youtube search results and various other video sharing.In this module, you will come to know about various video making Softwares which will make you able to create and edit your own videos by yourself. We will teach you to various strategies to increase your youtube video views as well as subscribers.Video optimisation is the module which most of the students love to do, In this module, we will give you some secret tips to earn from youtube by optimising and monetizing your channel.

Video Optimization Basics

How to create You Own Videos

How to increase your views on the youtube video?

How to earn from your Youtube Channel?

Tricks to rank videos in 24hr on youtube?

Tips/ Tricks to get more subscribers on youtube

How to get more views with low subscribers?

This Module of Digital Marketing Training Institute in India is Video Optimisation. Video Optimization is a process to get your videos ranked on higher positions in youtube search results and various other video sharing.In this module, you will come to know about various video making Softwares which will make you able to create and edit your own videos by yourself. We will teach you to various strategies to increase your youtube video views as well as subscribers.Video optimisation is the module which most of the students love to do, In this module, we will give you some secret tips to earn from youtube by optimising and monetizing your channel.

Video Optimization Basics

How to create You Own Videos

How to increase your views on the youtube video?

How to earn from your Youtube Channel?

Tricks to rank videos in 24hr on youtube?

Tips/ Tricks to get more subscribers on youtube

How to get more views with low subscribers?

This Module of Digital Marketing Training Institute in India is Video Optimisation. Video Optimization is a process to get your videos ranked on higher positions in youtube search results and various other video sharing.In this module, you will come to know about various video making Softwares which will make you able to create and edit your own videos by yourself. We will teach you to various strategies to increase your youtube video views as well as subscribers.Video optimisation is the module which most of the students love to do, In this module, we will give you some secret tips to earn from youtube by optimising and monetizing your channel.

What is Lead Generation?

Tricks to generate Leads from Google Optimization?

Generation of Leads for business with Facebook?p>

Generation of Leads for business with Twitter?

Generation of Leads for business with Google Adwords?

Understanding the Sales Funnel

What is Sales Metrics?

This module you will learn about Google Webmaster tool which helps you to control your website or webpage in a search engine like your crawling error, 404 pages, indexing, etc.This tool will allow analyzing your website completely and you Wii come to know about all of your errors on your website.As Best Seo and Digital Marketing Training Institute in India (Delhi), We will give you a complete information on Google Webmaster.

Use of Google Webmaster

What is Search Appearance on Google Webmaster tool?

Data Highlighter

Using Rich snippets or Rich SchemaHow to earn from your Youtube Channel?

What are HTML Improvements?

Accelerated Mobile Pages for Responsive Website on Mobiles

What is Search Analytics?

How to use Accelerated Mobile Pages

What is the difference in Crawl Stats or Crawl Error?

Techniques to Index your website pages in Google Results

How to Check Robots.txt?

How to remove or destroy Bad backlinks from your website?

In this module of Online Digital Marketing Training, you will come to know about Google Analytics.Google Analytics is a tool which helps you to analyse everything about your Website, it help in tracking the behaviour of your customers and tell you all about from where the Visitor is visiting your Site, At Which page he is currently at, How Much Time They Spent on Your Website and other information to analyze your Good Traffic Resources. Here at COIM Best Seo Training in India, we have much more detailed Google Analytics training in our module.

Use of Google Analytics

Full process to attach Google Analytics to your website

Checking the visitors in real time by google analytics?

Difference between Session vs Page viewp>

Tips to analyze the behavior of your visitors

How to check user browser of a visitor from which he is searching?

How to check user coming from Organic search, Social search or direct?

In this Module of Online Internet Marketing Course in India. Affiliate Marketing is a process through which You can start earning money by using various types of Affiliate Programs, there are various Affiliate Websites which gives a good amount of Commission to Its affiliates for their products and services sold. Here at COIM , We have much more detailed Affiliate Marketing training in our module.

What is Affiliate Marketing?

Minimum eligibility for Affiliate Marketing

How can we start earning Affiliate Marketing?

How to apply for Commission Junction and V commission?

Find Effective Keywords for More Sales and Leads

What is CPA?

What is CPL?

Easy steps to earn from Affiliate Marketing

10+ Tips for more traffic and earnings

In this Module of Online SEO Training in India. Google Adsense is a free platform for Google to earn a handsome Amount of Commission on Your Blogs.It is used to get advertisements on your Blogs. Google Adsense helps you to edit and display various kinds of advertisements. With the help of Google Adsense, you can start earning from your website as well as Youtube Channel by attaching your Channel with Google Adwords. Here at COIM Best Digital Marketing Training is given with much more detailed Google Adsense in this module.

What is Google Adsense?

Difference between the Google Adwords vs Google Analytics

How much minimum traffic do I need to Google Adsense approval?

Selection of Best Sizes for more Clicks on Advertisement

How is Google Adsense different from Affiliate Marketing?

Understanding CPC

Easy steps to get Google Adsense

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